Edreams's three-month global Alexa traffic rank is 2,700. The site's content places it in the “Regionale” category of websites. The site has been online for more than eleven years. The fraction of visits to Edreams.it referred by search engines is approximately 10%. Relative to the overall population of internet users, the site appeals more to users who are childless; its audience also tends to consist of men between the ages of 25 and 45 who have postgraduate educations.